Top 5 Beauty Retail Apps on Android in Oman - Q2 2021

Throughout the second quarter of 2021, the performance of the top five beauty retail apps on the Android platform in Oman showcased a mix of steady growth and notable fluctuations. The data, provided by Sensor Tower, offers insights into weekly downloads and active user trends for each app.

Sephora UAE: Beauty, Makeup saw a significant increase in weekly downloads mid-quarter, peaking at 599 in the week of May 17. Weekly active users for the app rose steadily from 462 at the end of March to a high of 959 in the same week as the download peak, before settling at 646 by the end of June.

For Nice One | نايس ون, weekly downloads experienced a sharp rise at the end of the quarter, reaching 504 in the last week of June. Weekly active users followed a similar trend, climbing from 1393 at the end of March to 1788 by the end of June, despite some fluctuations throughout the quarter.

Abdul Samad Al Qurashi - Onlin displayed a gradual increase in weekly downloads early in Q2, peaking at 365 in the week of May 3. However, this was followed by a decline, with downloads dropping to 55 by the end of June. Weekly active users mirrored this trend, starting at 322 at the end of March and rising to 567 in early May, before decreasing to 280 by the end of the quarter.

VPerfumes- Buy Perfumes had a relatively stable performance with weekly downloads fluctuating between 73 and 194. Unfortunately, data on active users for this app was not available.

Cvaley | سي فالي experienced a notable spike in downloads in mid-June, reaching 366 in the week of June 14. Prior to this, the app had several weeks of minimal downloads, with a low of 4 in early May.

These insights, based on data from Sensor Tower, highlight the dynamic nature of user engagement with beauty retail apps in Oman. For more detailed analytics and trends, visit Sensor Tower.